Live Tracking, Social Media Integration Enhance Boston Half Marathon Experience
Interactive Maps, Selfies Amplify Participant Engagement
BAA Website Offers Real-Time Results, Leaderboard
The Dana-Farber Cancer Institute and the Jimmy Fund's Half Marathon will offer participants and spectators an enhanced experience with live tracking, social media integration, and interactive course maps.
Participants can be tracked in real time using a dedicated mobile app or the BAA website. The website will convert into a new format oriented towards results tracking and a live leaderboard.
Social media integration allows participants to share their progress and photos with friends and family. The course map features interactive elements, including selfies, that encourage participants to capture their unique memories.
Athletes can also be tracked using the BAA website, which will convert into a new format oriented towards results tracking and a live leaderboard.
Television coverage of the Half Marathon will be provided by WCVB Channel 5 and ESPN2, ensuring that viewers nationwide can witness the excitement of the race.
These technological advancements enhance the Half Marathon experience, providing participants and spectators with real-time updates, engaging social media connectivity, and interactive course mapping. The integration of these features contributes to a memorable and immersive event for all involved.
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